Yin on Fire is a 4 day & 3 night outdoor retreat. The focus of the retreat is health, wellness, and community. It’s been dubbed the ‘Soul Family Reunion’ since people feel as close as family despite meeting for the first time. I enjoy working with projects creating positive impacts in people’s lives.
There is a small team who works on marketing for Yin on Fire. I played a key role in churning out content for the social media accounts. It was a continuous and deadline driven assignment. The role required me to use the brand guidelines so that the work of the entire team was consistent and unified.
I learned a lot about marketing by working with people who have experience and are creating successful campaigns like this one. The planning can be immense but it saves time and headaches later.
